Creating a website where you can share your content is only half the effort. Knowing what your visitors like about your site using Google Analytics and what causes them to tune out is an important distinction you need to be able to make if your web presence is meant to grow. What is Google Analytics? …
Following computer security best practices can safeguard your finances from dubious online opportunists. You don’t need to be a computer expert or hacker to perform the following actionable steps. Use Unbreakable Passwords It may seem comical to think that people still use passwords like ‘password,’ ‘qwerty,’ their birth-year or even just ‘1234.’ But every year …
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In the past few years, Australia has become one of the major hubs for e-sports events with an ever-increasing viewership, teams’ participation and gaming tournaments taking place in the country. An industry that exceeds $1 billion globally, there is no reason to not leave any stone unturned when it comes to hosting and arranging gaming …
Facebook and Instagram aren’t only social media websites where we get to share photos of our meals and updates on our dog’s antics (although those posts do rock). These immensely popular social networks are frequented by millions of people every day just waiting to be informed about our products and services. Besides being able to …
How to Gain Organic Reach On Social Media With social media companies constantly thinking of ways to become more profitable by placing their advertising networks at the forefront of content sharing, organic reach has become more difficult to achieve. Luckily, there are still some actionable and effective ways with which you can use organic social …
PPC Advertising With Google Google and Microsoft are two of the juggernauts in the internet space. Both companies have built search engines, Google and Bing respectively, that allow us to forage the internet for any piece of information our hearts desire. Each search engine has its own advertising network. These networks allow business owners to …
Rank Your Website With SEO There’s a vital element business owners entering the modern digital landscape for the first time need to be made aware of, as it affects nearly every aspect of online existence in this “always connected” world: Search engine optimisation. Put simply, SEO refers to a marketing strategy wherein a company’s website …
Building A Mail List Despite many years of technological advancement, as well as the online takeover of various social media platforms, building a mail list is the most effective way to get in front of each and every willing participant. It’s arguably the undisputed king of virtual communication. Everyone has an email address, whether they …
